Maximize Your Return on Big Data

Increase the Value and Lower the Cost of All Your Data

Date	:	Thursday, November 8, 2012
Time	:	7:30 am - 12:00 pm
Location	:	The Westin Calgary 320 4th Avenue Southwest Calgary, AB T2P 2S6

The advent of big data in the enterprise brings with it unprecedented opportunities. To learn how you can capitalize on these opportunities, join our all-star cast of Informatica executives, experts, and key partners as we go on the road to more than 50 cities worldwide.

We’ll take you past the big data hype, and show you how the latest trends in cloud, social, and mobile computing will help you optimize your key initiatives around master data management, business intelligence, data privacy, application performance, and more.

Register for the Roadshow to learn how to…

Make smarter business decisions by harnessing the analytical power of new computing technologies
Lower compliance costs and minimize risk with the industry’s most comprehensive and award-winning data privacy technologies
Increase the business value of big data, lower its cost, and realize its promise, with our latest release.

Space is limited and seats are filling up quickly.

Co-Sponsored By.

+ Agenda

Session

7:30 am - 8:30 am

Breakfast and Partner Fair

8:30 am - 8:45 am

Welcoming Remarks

8:45 am - 9:45 am

Keynote: Maximizing Return on Big Data
Featured Speaker: Rob Karel, Vice President of Product Strategy, Informatica
Cloud, social and mobile computing is changing everything in the world of data. Learn how to capitalize on the business value of big data while avoiding unforeseen cost, complexity and risk.

9:45 am - 10:00 am

Break

10:00 am - 10:30 am

Big Data Analytics featuring Groundswell
Master the latest in big data integration architectures and techniques to harness the analytical power of new computing technologies, including big data appliances and Hadoop.

10:30 am - 11:00 am

Data Privacy – Protecting Data to Ensure Compliance featuring Integrationworx
Learn about the unique capabilities of Dynamic Data Masking, and how customers are using it to protect sensitive information in real time—without costly, time-consuming changes to applications and databases.changing demands of the business.

11:00 am - 11:45 am

Birds-of-a-Feather Discussion Groups

11:45 am - 12:00 pm

Q&A and Morning Wrap Up

+ Session Descriptions

Maximizing Return on Big Data

Never before have we experienced such a profound transformative change in computing, which is taking the notion of “the information age” to a level unimagined even a few years ago. Cloud, social and mobile computing are changing everything in the world of data, and leading to the massive rise in variety, complexity and volume now dubbed “big data”. Capitalizing on the business value of big data while avoiding unforeseen cost, complexity, and risk has become critical to your future success. In this session, you will...

Uncover disciplines for measuring and continuously maximizing your “return on data”, defined as the value of data divided by the cost of data
Understand the impact of these megatrends on how you create, manage and utilize data
Examine the multiple facets of the big data phenomenon, and its impact on your organization
Learn about the latest release of the Informatica Platform, Informatica 9.5, and the capabilities necessary to ensure that you don’t merely cope in the era of big data, but that you thrive.

Big Data Analytics

The most alluring promise of big data is analytics — analytics that provide key insights into business operations or customer behavior to deliver top line growth, cost reduction, or risk mitigation. However, organizations struggle with the daunting tasks of handling such large volumes of data, processing it, and making sense of it. Adding to the volume challenge, the velocity, complexity and variety of data also continue to increase exponentially. Traditional approaches to integrating and preparing data for analysis simply can’t cope with new big data requirements. To harness the analytical power of new computing technologies, including big data appliances and Hadoop, organizations need to master the latest in big data integration architectures and techniques. In this session, you will learn...

The challenges associated with big data analytics
The key requirements and best practice approaches for big data integration
Approaches for bridging the gap between traditional and big data analytical environments.

Data Privacy – Protecting Data to Ensure Compliance

More than 84 percent of corporations have suffered at least one data breach in the last year. Sensitive data needs to be protected, both to safeguard it from unauthorized use and to comply with a growing number of privacy regulations. Learn about the unique capabilities provided by Informatica’s Dynamic Data Masking product, and how customers are using it to protect sensitive information in real time—without costly, time-consuming changes to applications and databases. In this session, you will learn...

Benefits of policy-driven security and monitoring for applications
What Informatica’s new Dynamic Data Masking offers
How to secure both production and nonproduction (development, test, training) environments.

Birds-of-a-Feather Discussion Groups

These popular discussion forums are an opportunity to network with other users to learn how they are utilizing Informatica products and solutions. The round tables are informal user-led discussions with no formal Informatica presentation or lecture...

Administrator Tips and Tricks
Developer Tips and Tricks
Performance and Tuning
Project Management Challenges
Versioning, Team Based Development, Migrations.

+ Speakers

Rob Karel, Vice President, Product Strategy, Informatica

Rob is a VP Product Strategy and looks across Informatica’s products to advance its breadth in data management. He has more than 20 years of data management experience, working in both business and IT roles to develop solutions that provide better quality of, confidence in, and usability of critical enterprise data. Most recently, Rob spent six years with Forrester Research as a Principal Analyst and Research Director, and was a leading expert in how companies deliver trusted information across the enterprise to enable mission critical business processes, customer interactions and decisions. Rob’s research focus included master data management, data quality, metadata management, data integration, data architecture, and data governance best practices.

Prior to joining Forrester, he managed Intuit's enterprise data quality initiatives and supported the implementation of Intuit's customer master. Prior to Intuit, Rob managed the design and development of customer master and attribute management solutions for Cisco Systems. Earlier, Rob was Research Manager for the global mergers and acquisitions product group at Thomson Financial Securities Data (now Thomson Financial Investment Banking).

Andrew Donaher, Practice Director, Business Intelligence, Groundswell

Andrew Donaher, Practice Director of Business Intelligence at Groundswell, has years of extensive and detailed experience in the BI space, ranging from advanced analytics and big data to sales and education. Andrew’s success stems from a passion to align and integrate business goals with IT capabilities. He leads with a unique mix of business acumen and IT knowledge with a strong focus on key success factors and operational effectiveness.

Mark Maclver, President and CEO, Integrationworx

Mark MacIver leads Integrationworx as the President and CEO, and serves as a Senior Consultant for the firm. He is an industry veteran with over 25 years of IT experience, with deep expertise in Business Intelligence, Data Warehousing and Data Integration. Since 1997, Mark has been a sought-after speaker on the national and international conference circuit. Prior to co-founding Integrationworx, Mark worked at IBM and LGS Group, where he was the Data Warehousing Practice Manager for Western Canada.

Bryan Vogus, Director of Strategic Business Develop, Informatica

Bryan Vogus is the Director of Strategic Business Develop for Informatica’s Information Lifecycle Management group. He has over 18 years of diverse experience, working extensively with clients on understanding how to best use and implement best-of-breed technology in the marketplace. Having worked with large, medium and small-sized clients, Bryan has a unique background to help a diverse client base. Bryan has shared his experience at various conferences included PNEC’s Oil and Gas Conferences, Oracle OpenWorld Conference, Collaborate, ERP User Group meetings, various security conferences, etc. For the past 6 years, Bryan has helped clients understand how to best use Information Lifecycle Management solutions to better manage their application environments as well as protect them from both internal and external threats.

Prior to coming to Informatica, Bryan worked for large consulting and technology companies which provide enterprise solutions to help enable strategic business initiatives. Most notably Bryan was a Manager of a ‘Big 5’ consulting firm as well as Worldwide Business Development Lead for an Information Governance practice with a large technology company.

Bryan has worked with global clients which have complicated data privacy/protection needs. For example, in Asia Pacific, Bryan has worked with clients and partners to implement solutions to support the various laws like the Korean Privacy act. This has helped Bryan take a more global perspective around enterprise data management as well as a broader knowledge of data privacy requirements worldwide.

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